As far as we’re concerned, a collaboration only starts as soon as a rock-solid strategy is in place. When planning, we collaboratively develop ambitions into concrete objectives and KPIs. Market research then translates into insights and social personas. Everything to ultimately set up an effective, catchy social and content strategy, that turns your target audience into fans!
Every brand has different needs, we get that. That is why we offer a tailor-made strategy specifically for your brand. Need help developing your brand purpose? We’ll advise you on brand strategy. Prefer an extension of your marketing strategy? We’ll expand it with a social strategy. Our plans will always cater for a suitable answer to your question.
Your input is vital to make your social strategy as successful as possible. We get to know your concepts and ideas during a workshop, which is fun, collaborative and interactive. Here we join forces and mix your knowledge of the brand, together with our knowledge of social, into a successful strategy cocktail.
Without strategy, creation is out of control and even the most amazing creation can miss its mark. Our strategists make sure they work closely with creatives to make content land well. By truly understanding your briefings, you can rest assured that the end result will meet your needs.
To rise above your competitors, but also cat photos, fail videos and the cute babies, you need a strong message. To do this, we’ll look for that ‘sweet spot’ between your target audience, society and your brand promise. The result is an overarching story: the social story. This is the umbrella to which your campaigns, formats and content are underpinned.