The BAUHAUS community is not afraid of humour and can really appreciate a good (or a bad) joke. Somention recently started creating always-on content and community management for BAUHAUS. The goal is to increase the involvement of followers and create a positive brand experience through funny hooks and trends.
Interaction Through Humour
Somention continuously observes the interactions within the BAUHAUS community and creates trendjacking posts that match their humour and interests. This leads to lively interactions and strengthens the connection between BAUHAUS and their followers. The enthusiastic ‘DIY’ followers often share their own creations, to which BAUHAUS can cleverly respond. This is how we ensure high engagement and positivity on the channel.
Rock Solid Results
The humorous approach has lead to a significant increase in interaction.
