{"id":36739,"date":"2021-12-22T10:34:17","date_gmt":"2021-12-22T09:34:17","guid":{"rendered":"https:\/\/somention.com\/?p=36739"},"modified":"2021-12-22T10:35:23","modified_gmt":"2021-12-22T09:35:23","slug":"senseo-en-lor-espresso-kiezen-voor-somention","status":"publish","type":"post","link":"https:\/\/somention.com\/nl\/socialmedia\/senseo-en-lor-espresso-kiezen-voor-somention\/","title":{"rendered":"Senseo en L\u2019OR Espresso kiezen voor Somention"},"content":{"rendered":"<p><strong>Koffiemerken Senseo en L\u2019OR Espresso, beiden onderdeel van Jacobs Douwe Egberts Retail Nederland, kiezen voor Somention als social media bureau. Het bureau krijgt de opdracht een social strategie, always on content en campagnes te ontwikkelen.<\/strong><\/p>\n<h4><\/h4>\n<h4><strong>Creatief en strategisch<\/strong><\/h4>\n<p>Aan de keuze voor een nieuw bureau ging een pitch vooraf waarop Somention het beste uit de bus kwam. <strong>Inge van Heumen, Senior Brand Manager Senseo<\/strong> vertelt:<em> \u201cSomention heeft ons weten te verrassen met hun creatieve campagne idee\u00ebn en gelaagde content strategie. Mede door hun werk in community management weten ze precies wat er speelt bij onze doelgroepen. We zijn er daarom van overtuigd dat we samen met Somention verder kunnen bouwen aan onze merken op social media!\u201d<\/em><\/p>\n<h4><strong>Internationale ambitie <\/strong><\/h4>\n<p><strong>Diederik Chevalier, CEO Somention<\/strong>:<em> \u201cHet internationale karakter van Jacobs Douwe Egberts sluit perfect aan bij onze ambitie om de nummer \u00e9\u00e9n fan creating agency in Europa te worden. We zijn dan ook ontzettend trots om voor de prachtige merken Senseo en LO\u2019R Espresso aan de slag te gaan.\u201d<\/em><\/p>\n<h4><strong>Community management<\/strong><\/h4>\n<p>Naast de nieuwe samenwerking op strategie en content, verzorgt Somention ook het community management voor Jacobs Douwe Egberts Nederland. Dit wordt gedaan op de social media kanalen van de merken <a href=\"https:\/\/www.instagram.com\/pickwicknl\/\">Pickwick<\/a>, <a href=\"https:\/\/www.instagram.com\/senseonederland\/\">Senseo<\/a>, <a href=\"https:\/\/www.instagram.com\/p\/CXsqklUDN9F\/\">L\u2019OR Espresso<\/a> en <a href=\"https:\/\/www.instagram.com\/douweegberts\/\">Douwe Egberts<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Koffiemerken Senseo en L\u2019OR Espresso, beiden onderdeel van Jacobs Douwe Egberts Retail Nederland, kiezen voor Somention als social media bureau. Het bureau krijgt de opdracht een social strategie, always on content en campagnes te ontwikkelen. Creatief en strategisch Aan de keuze voor een nieuw bureau&#8230;<\/p>\n","protected":false},"author":2,"featured_media":36740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[5403,5404,5402,52],"class_list":["post-36739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws","tag-lor-espresso","tag-nieuwe-samenwerking","tag-senseo","tag-somention"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Senseo en L\u2019OR Espresso kiezen voor Somention<\/title>\n<meta name=\"description\" content=\"Koffiemerken Senseo en L\u2019OR Espresso kiezen voor Somention. Het social bureau zorgt voor de social strategie, always on content en campagnes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/somention.com\/nl\/socialmedia\/senseo-en-lor-espresso-kiezen-voor-somention\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Senseo en L\u2019OR Espresso kiezen voor Somention\" \/>\n<meta property=\"og:description\" content=\"Koffiemerken Senseo en L\u2019OR Espresso kiezen voor Somention. 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