{"id":36538,"date":"2021-11-10T09:22:51","date_gmt":"2021-11-10T08:22:51","guid":{"rendered":"https:\/\/somention.com\/?p=36538"},"modified":"2021-11-10T09:22:51","modified_gmt":"2021-11-10T08:22:51","slug":"leen-bakker-live-shopping","status":"publish","type":"post","link":"https:\/\/somention.com\/nl\/socialmedia\/leen-bakker-live-shopping\/","title":{"rendered":"Leen Bakker eerste woonwinkel in NL met live video shopping event"},"content":{"rendered":"<p><b>Leen Bakker speelt in op de nieuwste trend binnen digitaal shoppen: live commerce. Vanavond om 20.00 uur verzorgt de meubel- en interieur winkelketen samen met social media bureau Somention een live shopping event, de \u2018Live met Leen\u2019 show. Tijdens de online livestream zal de nieuwe collectie onder de aandacht worden gebracht, waarbij fans direct hun items via de website kunnen shoppen. De show wordt gehost door influencer en interieurstylist De Huismuts.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">De opkomende trend live commerce, ook wel live video shopping genoemd, heeft enorm veel potentie in de retailsector. Deze nieuwe manier van verkopen is een combinatie van directe aankoop van een aanbevolen product en de participatie van het publiek tijdens een livestream middels een chatfunctie. De inzet van live commerce door Leen Bakker is een grote stap op het gebied van e-commerce. Daarnaast is Leen Bakker \u00e9\u00e9n van de eerste Nederlandse merken die inzet op deze nieuwe feature.\u00a0<\/span><\/p>\n<h3><span style=\"color: #333333;\"><b>Live met Leen show<br \/>\n<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Het online shopping event, de \u2018Live met Leen\u2019 show, zal woensdag 10 november om 20.00 uur live te volgen zijn via de website van Leen Bakker. Hierbij zullen fans de mogelijkheid krijgen om interactief het gesprek aan te gaan met content creator en interieurstylist Rachel van Sas, bekend van haar inspirerende social kanalen \u2018De Huismuts\u2019. Zij zal de live show hosten vanuit verschillende themakamers en de nieuwe collectie aan het publiek presenteren. Tijdens de livestream krijgen kijkers de kans om de gepresenteerde items direct aan te schaffen via de webshop en kan het publiek gedurende het hele event vragen stellen via een live chat.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Het concept en de uitvoering van de gehele campagne is in handen van social media bureau Somention.<\/span><\/p>\n<h3><span style=\"color: #333333;\"><b>Winactie<br \/>\n<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Tijdens het live shopping event worden er niet alleen exclusieve kortingen weggegeven, ook wordt bekend gemaakt wie de winnaars zijn van de winactie op het Instagram-account van Leen Bakker. Deelnemers aan de winactie maken kans op \u20ac500,- euro shoptegoed. Kortom, het wordt een unieke ervaring tijdens het allereerste live commerce evenement van Leen Bakker. Tune in vanavond om 20.00 uur via <\/span><a href=\"http:\/\/www.leenbakker.nl\/live-met-leen\"><span style=\"font-weight: 400;\">www.leenbakker.nl\/live-met-leen<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leen Bakker speelt in op de nieuwste trend binnen digitaal shoppen: live commerce. Vanavond om 20.00 uur verzorgt de meubel- en interieur winkelketen samen met social media bureau Somention een live shopping event, de \u2018Live met Leen\u2019 show. Tijdens de online livestream zal de nieuwe&#8230;<\/p>\n","protected":false},"author":2,"featured_media":36539,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,233],"tags":[5392,5391,5388,5389,5390,52],"class_list":["post-36538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws","category-social-success","tag-de-huismuts","tag-e-commerce","tag-leen-bakker","tag-live-commerce","tag-live-video-shopping","tag-somention"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Leen Bakker eerste woonwinkel in NL met live video shopping event<\/title>\n<meta name=\"description\" content=\"Leen Bakker speelt in op de nieuwste trend binnen digitaal shoppen. I.s.m. 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