{"id":31141,"date":"2020-11-09T23:59:49","date_gmt":"2020-11-09T22:59:49","guid":{"rendered":"https:\/\/somention.com\/?p=31141"},"modified":"2020-11-10T08:13:54","modified_gmt":"2020-11-10T07:13:54","slug":"vivera-kiest-voor-somention","status":"publish","type":"post","link":"https:\/\/somention.com\/nl\/socialmedia\/vivera-kiest-voor-somention\/","title":{"rendered":"Vivera kiest voor Somention"},"content":{"rendered":"<p><strong>Na een pitch-traject heeft<\/strong><strong>\u00a0<\/strong><strong>Vivera<\/strong><strong>\u00a0<\/strong><strong>gekozen voor Somention. De opdracht bestaat uit een global content strategie voor de<\/strong><strong>\u00a0<\/strong><strong>Vivera<\/strong><strong>\u00a0<\/strong><strong>social media kanalen,<\/strong> <strong>content creatie en community management voor Duitsland en Nederland en de uitvoering van community management voor UK.<\/strong><strong>\u00a0<\/strong><\/p>\n<p>De social strategie die Somention voor de bekende producent\u00a0van vleesvervangers\u00a0heeft bedacht,\u00a0is gericht op het overtuigen van de doelgroep om bewust te kiezen voor de vleesvervangers van\u00a0Vivera, zonder compromissen te hoeven sluiten op het gebied van smaak.<\/p>\n<p>\u201cWe zijn trots om voor een groeiend internationaal merk als\u00a0Vivera\u00a0aan de slag te gaan. We kunnen met deze internationale social media strategie aan de slag om te bouwen aan een loyale groep\u00a0Vivera\u00a0fans\u201d, aldus <strong>Charlotte Koeleman<\/strong>, Commercial Director Somention.<\/p>\n<p>\u201cWe hebben voor Somention gekozen,\u00a0omdat\u00a0zij de taal spreken van de millennials en een internationale aanpak hebben\u201d, aldus <strong>Karin Lowik<\/strong>\u00a0van\u00a0Vivera. \u201cWe waren op zoek naar een\u00a0bureau dat zich heeft gespecialiseerd op het gebied van social media\u00a0en community management. Omdat wij geloven in de kracht van lokale communities, vonden wij het belangrijk dat een bureau community management aanbiedt met native speakers en dat hebben we\u00a0gevonden bij Somention\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na een pitch-traject heeft\u00a0Vivera\u00a0gekozen voor Somention. De opdracht bestaat uit een global content strategie voor de\u00a0Vivera\u00a0social media kanalen, content creatie en community management voor Duitsland en Nederland en de uitvoering van community management voor UK.\u00a0 De social strategie die Somention voor de bekende producent\u00a0van vleesvervangers\u00a0heeft&#8230;<\/p>\n","protected":false},"author":2,"featured_media":31142,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-31141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Vivera kiest voor Somention<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/somention.com\/nl\/socialmedia\/vivera-kiest-voor-somention\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vivera kiest voor Somention\" \/>\n<meta property=\"og:description\" content=\"Na een pitch-traject heeft\u00a0Vivera\u00a0gekozen voor Somention. De opdracht bestaat uit een global content strategie voor de\u00a0Vivera\u00a0social media kanalen, content creatie en community management voor Duitsland en Nederland en de uitvoering van community management voor UK.\u00a0 De social strategie die Somention voor de bekende producent\u00a0van vleesvervangers\u00a0heeft...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/somention.com\/nl\/socialmedia\/vivera-kiest-voor-somention\/\" \/>\n<meta property=\"og:site_name\" content=\"Somention The Fan Creating Social Agency\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-09T22:59:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-10T07:13:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/somention.com\/wp-content\/uploads\/2020\/11\/Vivera-low-res.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1624\" \/>\n\t<meta property=\"og:image:height\" content=\"1244\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Somention\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Somention\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/\"},\"author\":{\"name\":\"Somention\",\"@id\":\"https:\\\/\\\/somention.com\\\/#\\\/schema\\\/person\\\/d84b6a2779594b89d78b5f0687b35d01\"},\"headline\":\"Vivera kiest voor Somention\",\"datePublished\":\"2020-11-09T22:59:49+00:00\",\"dateModified\":\"2020-11-10T07:13:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/\"},\"wordCount\":197,\"publisher\":{\"@id\":\"https:\\\/\\\/somention.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/somention.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Vivera-low-res.png\",\"articleSection\":[\"Nieuws\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/\",\"url\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/\",\"name\":\"Vivera kiest voor Somention\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/somention.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/somention.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Vivera-low-res.png\",\"datePublished\":\"2020-11-09T22:59:49+00:00\",\"dateModified\":\"2020-11-10T07:13:54+00:00\",\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/somention.com\\\/nl\\\/socialmedia\\\/vivera-kiest-voor-somention\\\/#primaryimage\",\"url\":\"https:\\\/\\\/somention.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Vivera-low-res.png\",\"contentUrl\":\"https:\\\/\\\/somention.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Vivera-low-res.png\",\"width\":1624,\"height\":1244},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/somention.com\\\/#website\",\"url\":\"https:\\\/\\\/somention.com\\\/\",\"name\":\"Somention The Fan Creating Social Agency\",\"description\":\"Somention connects fans &amp; brands on social media. 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