{"id":30597,"date":"2020-03-17T12:08:18","date_gmt":"2020-03-17T11:08:18","guid":{"rendered":"https:\/\/somention.com\/?p=30597"},"modified":"2020-03-18T14:29:36","modified_gmt":"2020-03-18T13:29:36","slug":"the-ocean-cleanup-het-meest-succesvolle-nederlandse-merk-op-instagram","status":"publish","type":"post","link":"https:\/\/somention.com\/nl\/socialmedia\/the-ocean-cleanup-het-meest-succesvolle-nederlandse-merk-op-instagram\/","title":{"rendered":"The Ocean Cleanup, het meest succesvolle Nederlandse merk op Instagram"},"content":{"rendered":"
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De afgelopen weken heeft Somention onderzoek gedaan naar de 100 belangrijkste Nederlandse merken op Instagram, de Instagram top 100<\/a>. Uit kwartaalonderzoek van januari t\/m maart 2020 is de @theoceancleanup<\/a> als winnaar gekomen, daarmee is The Ocean Cleanup op dit moment het meest succesvolle Nederlandse merk op Instagram.<\/p>\n

Het onderzoek is gehouden onder Nederlandse merken of internationale merken met een Nederlands Instagram account en focust zich op de engagement rate* in combinatie met het aantal volgers. Er is gekeken naar zowel de grootte van de fanbase, als naar de hoeveelheid reacties en likes*.<\/p>\n

Diederik Chevalier, CEO Somention: \u2018Wanneer doe je het nu goed op Instagram als merk, krijgen wij vaak als vraag. Wij vinden interactie net zo belangrijk als het aantal volgers, misschien nog wel belangrijker. Je cre\u00ebert pas fans wanneer je naar mensen luistert en in gesprek gaat.\u2019<\/p>\n

Ben Kortman, Social Media Manager The Ocean Cleanup: ‘We zijn vereerd met deze prijs. Het is mooi dat wij met behulp van onze social kanalen een verhaal kunnen vertellen dat bijdraagt aan het schoonmaken van de oceaan. Hoge engagement en een positief sentiment staan voor ons centraal, omdat we als non-profit ook van onze volgers afhankelijk zijn voor de financiering van ons project.’<\/p>\n

The Ocean Cleanup is een non-profit organisatie die zich bezighoudt met het ontwikkelen van technologie gericht op het opruimen van plastic afval in de oceaan. Dit doet de organisatie niet alleen door het plastic op te ruimen dat zich al in de oceaan bevindt, maar ook door te voorkomen dat nieuw plastic in de oceaan terecht komt.<\/p>\n

De volledige top 100 van maart 2020 is hier terug te vinden: Instagram Top 100, maart 2020<\/a><\/p>\n

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De afgelopen weken heeft Somention onderzoek gedaan naar de 100 belangrijkste Nederlandse merken op Instagram, de Instagram top 100. Uit kwartaalonderzoek van januari t\/m maart 2020 is de @theoceancleanup als winnaar gekomen, daarmee is The Ocean Cleanup op dit moment het meest succesvolle Nederlandse merk…<\/p>\n","protected":false},"author":2,"featured_media":30598,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1928,9],"tags":[],"class_list":["post-30597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram-top-100","category-nieuws"],"yoast_head":"\nThe Ocean Cleanup, het meest succesvolle Nederlandse merk op Instagram<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/somention.com\/nl\/socialmedia\/the-ocean-cleanup-het-meest-succesvolle-nederlandse-merk-op-instagram\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ocean Cleanup, het meest succesvolle Nederlandse merk op Instagram\" \/>\n<meta property=\"og:description\" content=\"De afgelopen weken heeft Somention onderzoek gedaan naar de 100 belangrijkste Nederlandse merken op Instagram, de Instagram top 100. 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