{"id":30707,"date":"2020-03-30T22:13:13","date_gmt":"2020-03-30T20:13:13","guid":{"rendered":"https:\/\/somention.com\/?page_id=30707"},"modified":"2022-09-19T11:30:15","modified_gmt":"2022-09-19T09:30:15","slug":"academy","status":"publish","type":"page","link":"https:\/\/somention.com\/nl\/academy\/","title":{"rendered":"Somention Academy"},"content":{"rendered":"

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Somention Academy<\/b><\/span><\/h1>\n

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\u201cTraditional marketing talks at people. Content marketing talks with them\u201d<\/span><\/em>
\n– Doug Kessler<\/span><\/span><\/h6>\n

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Recht op je strategische doelen af in 2023<\/b><\/span><\/h2>\n

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In deze Academy – bij ons op kantoor – vertellen Jo\u00eblle Berretty<\/strong>\u00a0(Strateeg)<\/strong>\u00a0en\u00a0Arthur Pijpers<\/strong>\u00a0(Copy & Concept Creative)<\/strong> je welke KPI’s er nu \u00e9cht toe doen, hoe je inzichten omzet in succesvolle formats en tonen ze trends waarmee je direct aan de slag kunt. Dit doen ze aan de hand van onze Fan Creating Sweet Spot en voorbeelden die tot de verbeelding spreken voor verschillende branches. Na deze Academy zit je vol inspiratie en weet jij hoe je in 2023 kan scoren op social media.<\/span><\/p>\n

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13 september 2022<\/strong><\/h5>\n

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Deze Academy heeft al plaatsgevonden.<\/em><\/p>\n

Niet bij kunnen zijn, maar wel nieuwsgierig?<\/em><\/p>\n

[\/vc_column_text][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][vc_empty_space height=”35px”]Neem contact op<\/a>[vc_empty_space height=”70px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1654092485355{margin-bottom: 70px !important;}”][vc_column css=”.vc_custom_1644334501423{margin-bottom: 70px !important;margin-left: 10px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #300080 !important;border-radius: 10px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_single_image image=”35804″ img_size=”300×300″ alignment=”right” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1654085978831{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30481″ img_size=”300×300″ style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1654085923629{margin-top: -100px !important;}”][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

Community building as a purpose:
\nBouwen aan een sterke community voor je merk<\/b><\/span><\/h2>\n

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Het hebben van een sterke community is misschien nog wel meer waardevol voor je merk dan dat je zou denken. Niet alleen online, maar juist ook offline pluk je de vruchten van betrokken consumenten en fans. Om te zorgen dat de doelgroep zich verbonden voelt met je merk en je verhaal, is continue connectie maken een must. In deze webinar vertellen Fr\u00e9derique Vilders (Head of Webcare & Community management)<\/b> en Robin Grosfeld (Content Manager)<\/b> je alles over hoe je een sterke community bouwt voor jouw merk. We focussen hierbij op het cre\u00ebren van een online fanbase, door middel van scherp community management en de juiste inzet van always-on content. Na deze sessie zit je vol met inspiratie, verkregen tips en weet je hoe je quick wins kunt behalen.<\/span><\/p>\n

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Donderdag 7 juli 2022<\/b><\/span><\/h5>\n

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Ontdek \u00e9n ervaar de Metaverse<\/b><\/h2>\n

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De hype rondom de Metaverse zal je vast niet zijn ontgaan. Maar wat is het nu precies? Wat kun je er mee als bedrijf of merk? En misschien wel het aller belangrijkste: waar gaat het naartoe!? Alvast in het kort: de Metaverse is het gehele netwerk van aan elkaar gekoppelde virtuele 3D-ruimtes waarin de gebruikers, vaak door middel van avatars, interactief kunnen rondkijken en interageren.<\/p>\n

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Nog steeds geen beeld bij? Mooi! Tijdens onze Academy nemen Freek van Huffelen<\/strong> en Jessica Mach\u00e8n<\/strong>\u00a0je\u00a0mee in alle ins en outs van de Metaverse en bespreken ze de kansen voor bedrijven. Als klap op de vuurpijl krijg jij de mogelijkheid om de Metaverse zelf te ervaren door middel\u00a0van VR brillen (Oculus Quest 2) bij ons op kantoor!<\/p>\n

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20 april 2022<\/b><\/h5>\n

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Deze Academy heeft al plaatsgevonden.<\/em><\/p>\n

Niet bij kunnen zijn, maar wel nieuwsgierig?<\/em><\/p>\n

[\/vc_column_text][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][vc_empty_space height=”35px”]Neem contact op<\/a>[vc_empty_space height=”70px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1654092601838{margin-bottom: 70px !important;}”][vc_column css=”.vc_custom_1644334501423{margin-bottom: 70px !important;margin-left: 10px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #300080 !important;border-radius: 10px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_single_image image=”32024″ img_size=”300×300″ alignment=”right” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1644401621069{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”36551″ img_size=”300×300″ style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1644334428341{margin-top: -100px !important;}”][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

Social content creatie:
\nverrassende trends & creative hacks<\/b><\/span><\/h2>\n

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\u00a0Toffe idee\u00ebn bedenken is \u00e9\u00e9n ding, maar het tot in de perfectie uitvoeren op social media is een ander verhaal. Ons verhaal! Door ervaringen uit de praktijk weten wij wat werkt \u00e9n dat delen we graag met jou. Vivian Kowalski (Lead Creative)<\/strong> en Robin Nieuwkerk (Art Director) <\/strong>nemen\u00a0je mee in verrassende trends & creative hacks voor social content creatie. Zij vertellen welke content het beste werkt op welk kanaal, hoe win-acties uitgroeien tot ware knallers en hoe je op slimme wijze meer engagement kunt uitlokken met jouw doelgroep. Zie het als een kijkje in onze (creatie) keuken. Geloof ons, na het zien van deze Academy smaakt het zeker naar meer!<\/span><\/p>\n

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24 februari 2022<\/b><\/span><\/h5>\n

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TikTok succesvol inzetten voor jouw merk<\/b><\/span><\/h4>\n

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In deze Somention Academy nemen Freek van Huffelen (Art Director)<\/strong> en Sharony Mulders (Jr. Content Manager)<\/strong> je stap voor stap meenemen door de mogelijkheden van het platform. Naast onze eigen experts, haakt ook Laura Ritmeester – Social Media Specialist bij Domino\u2019s<\/strong> – aan en deelt zij best practices. Deze pizza-keten is namelijk erg actief op TikTok en doet het zelfs zo goed dat ze een plek hebben veroverd in de TikTok Top 25. Daar wil je meer over weten!<\/span><\/p>\n

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9 december 2021<\/b><\/h5>\n

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In samenwerking met:<\/span><\/p>\n

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\nLive Commerce: online video shopping met expertise, storytelling en engagement<\/strong>
\n<\/b><\/span><\/h4>\n

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4 november 2021<\/b><\/span><\/h5>\n

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\nEen ijzersterke social media strategie voor 2022<\/strong>
\n<\/b><\/span><\/h4>\n

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23 september 2021<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][vc_empty_space height=”35px”]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”70px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” padding_top=”60″][vc_column width=”1\/2″ css=”.vc_custom_1643547779255{margin-right: 10px !important;margin-bottom: 70px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #a2a9f9 !important;border-radius: 10px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_single_image image=”30139″ img_size=”300×300″ alignment=”right” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1630492136700{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30138″ img_size=”300×300″ style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1620374480142{margin-top: -100px !important;}”][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n


\nHow to: Merkdoelstellingen behalen met influencermarketing<\/span> <\/b><\/span><\/h4>\n

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20 mei 2021<\/b><\/span><\/h5>\n

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\nAdverteer buiten de lijntjes op TikTok, Snapchat en Pinterest<\/b><\/span><\/h4>\n

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25 maart 2021<\/b><\/span><\/h5>\n

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Instagram Reels: Ontdek de nieuwe mogelijkheden voor je merk<\/b><\/span><\/h4>\n

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29 oktober 2020<\/b><\/span><\/h5>\n

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Augmented Reality inzetten voor je merk? Wij filteren het voor je in deze Somention Academy<\/b><\/span><\/h4>\n

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23 juli 2020<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner][vc_empty_space height=”35px”]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”70px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” padding_top=”100″ padding_bottom=”100″][vc_column width=”1\/2″ css=”.vc_custom_1643548086553{margin-right: 10px !important;border-right-width: 30px !important;border-left-width: 30px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #a2a9f9 !important;border-radius: 15px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30788″ img_size=”400×400″ alignment=”center” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1591176676952{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

Hoe maak je een succesvolle social media strategie?<\/b><\/span><\/h4>\n

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11 juni 2020<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_empty_space height=”35px”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”35px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1643548117427{margin-left: 10px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #a2a9f9 !important;border-radius: 15px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30137″ img_size=”full” alignment=”center” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1586514307509{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

Community management & webcare; de onmisbare schakel in het cre\u00ebren van fans voor je merk<\/b><\/span><\/h4>\n

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30 april 2020<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_empty_space height=”35px”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”35px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/2″ css=”.vc_custom_1643548225246{margin-right: 10px !important;margin-bottom: 90px !important;border-right-width: 30px !important;border-left-width: 30px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #a2a9f9 !important;border-radius: 15px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30481″ img_size=”full” alignment=”center” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1585859481034{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

Instagram in 2020: een update over de laatste trends<\/b><\/span><\/h4>\n

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7 april 2020<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_empty_space height=”35px”]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”70px”][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1643548245884{margin-bottom: 70px !important;margin-left: 10px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #a2a9f9 !important;border-radius: 10px !important;}”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”30141″ img_size=”full” alignment=”center” style=”vc_box_circle_2″ qode_css_animation=”” css=”.vc_custom_1585859343605{margin-top: -100px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”35px”][vc_column_text]<\/p>\n

TikTok is taking over in 2020; de ins & outs over dit social kanaal<\/b><\/span><\/h4>\n

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2 april 2020<\/b><\/span><\/h5>\n

[\/vc_column_text][vc_empty_space height=”35px”]KLIK HIER OM TERUG TE KIJKEN<\/a>[vc_empty_space height=”70px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” padding_top=”50″ padding_bottom=”60″][vc_column][vc_column_text]<\/p>\n

Leesvoer<\/span><\/h1>\n

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